Cake Boss Buddy Valastro Headlines All-Star Demo Lineup At IBIE 2013

Washington, DC - The International Baking Industry Expo (IBIE) is sweetening the pot for attendees of the triennial event with a star-studded demonstration program sure to be as informative as it is entertaining.

The expo, taking place in Las Vegas from October 6-9, 2013, brings the baking community together to explore equipment innovations, discover supply and ingredient solutions, and learn from some of the most inspiring leaders in the business through an engaging demo program. This year’s program, produced by the Retail Bakers of America (RBA), features an impressive list of culinary artisans including Buddy Valastro of TLC network’s Cake Boss series.

Buddy’s passion, personality and skill have entertained millions and made Carlo’s Bakery in Hoboken, NJ, a landmark. Now, Buddy brings his unique style to the Amoretti Demo Theater in the North Hall for two 50-minute sessions: Fondant 101 – Wedding Cakes and Fondant 101 – Tiered Birthday Cakes.

In addition to the Cake Boss’ sessions, there are over 30 demos covering everything from candies to strategies for increasing cake sales. Highlights from the program include:

•     Cake decorating with champion pastry chef and Food Network star Bronwen Weber
•     Creating world-championship plated desserts with Sebastian Cannone, M.O.F. of the French Pastry School
•     The secrets of artisan chocolate candies with Jacquy Pfeiffer of the French Pastry School
•     Modern trends in bread baking with Michel Suas from the San Francisco Baking Institute

New to this year’s event are sessions on gelato, pizza spinning and demos sponsored by the American Pie Council. To accommodate the expanded demo program, a second stage will be added to the Amoretti Demo Theater allowing two demos to occur simultaneously. All demos are free, but seating is limited. Attendees should arrive early to get the best seat possible.

The IBIE demo program allows show-goers to learn new skills, pick up creative ideas and go hands-on with the experts leading the industry. This year’s program is made possible by the RBA and sponsors IF&I, Chef Rubber, Dreidoppel, Satin Fine Foods, California Raisin Marketing Board and Equipment & Concepts, Inc.

All demos take place from 11:30am to 4:30pm, except on Wednesday when the program ends at 3:00pm. A full list of demonstrations is available on the IBIE website at www.IBIE2013.com/demonstrations.

For more information about the Baking Expo™ and to register, visit www.IBIE2013.com.

IBIE, sponsored by the American Bakers Association (ABA), the Baking Industry Suppliers Association (BEMA) and the Retail Bakers of America (RBA), is recognized worldwide as the grain-based food industry’s largest, most comprehensive trade event. A “working show,” where millions of dollars of business is conducted daily, IBIE brings the entire professional baking community together, offering the complete range of equipment, supply and ingredient solutions and showcasing the newest baking technology in 500,000 net square feet. The triennial event will next be held in Las Vegas, NV October 6-9, 2013.Attendees include employees of: wholesale bakeries, suppliers and distributors; supermarket chains, central bakeries and commissaries; supermarket in-store bakeries; multi-store and single unit retail bakeries; intermediate wholesale bakeries; donut, pie and cookie retailers; cake and cupcake shops; foodservice operators; tortilla producers; snack food producers; biscuit & cracker producers.

Exhibitors include manufacturers and suppliers of: baking/food equipment and systems; ingredients, flavorings, spices & fillings; ingredient handling systems; packaging materials & systems; technology; sanitation equipment; transportation & distribution equipment; refrigeration equipment; business services.