Taste Is Everything
Designing this bubbling brew of high potential beverage creates an inherent situation that enters the realm of the flavor team's collective magic. Considering the often bitter and clashing tastes of the ingredients required, the project becomes a matter of creating a workable base of functional ingredients that can be flavor-balanced.
Methods of approaching the final design of the beverage depend on the product shopping list, but some general guidelines can be given. "A good approach to the process is to taste the flavorless base, and look at the system you have to deal with," says Alan MacFadden, manager of beverage applications, McCormick Flavors, Hunt Valley, MD. "Then you look at what flavors will marry best with the base."
Bitterness reduction can be achieved through several methods, MacFadden says. The use of high-intensity sweeteners might suppress this taste. Blends of aspartame and acesulfame-K, as well as sweet, purified compounds of the stevia plant, can be tested. Masking flavors can be used to reduce bitterness. The source of bitterness affects what masking additives can be used. Kava kava extract seems to have a numbing effect in the center of the tongue, which can aid in reducing bitterness. Masking can be accomplished in cold beverages by using thermogenic masking. The thermogenic flavors release volatile flavoring compounds at low temperatures. Some products possessing this attribute include honeydew melon and cassava melon flavors. Another method involves using flavors with an inherent bitter component. The designer could, for instance, blend a debittered grapefruit flavor in a bitter beverage base to yield a beverage with the expected bitter profile.
Spices can mask bitterness as well, though large amounts of some can introduce their own bitterness. Cinnamon has a sweet taste, with a warming effect that might somewhat modify the bitterness of a formulation. Other warming spices, such as nutmeg, clove and allspice, have a similar effect, but must be used very sparingly. Vanilla is another sweet extract that can round out and mellow the taste of a harsh profile.
Recovery beverages, designed to replace carbohydrates, amino acids or both after heavy exercise, benefit from combination flavors like orange/pineapple or orange/pineapple/banana. Vanilla can be worked into some of these products as well to give a creamy character. The object of flavoring is to blend flavors with a high profile to overcome the base notes. Ideally, a high initial spike of flavor followed by a rolling flavor that lingers along with sweetness and the other basic tastes is sought to yield a full experience, according to MacFadden. If flavors drop off too soon, the designer is left with an unbalanced profile of saltiness, sweetness or bitterness to overcome. Manipulation of the flavors is required to match and/or mask the background.
Earthiness is another note found in many botanical beverages, according to MacFadden. Masking of these notes can be done with flavors such as pineapple or grape. Altering the flavors helps with the off-notes. Furaneol in pineapple or additions of hexenal lend fresh notes to the earthiness accompanying botanical extracts. Cinnamon extract also can tone down the earthiness. Altering the acidulant composition can aid the profile as well. Malic acid or tartaric acid in grape can be of use in balancing the profile. The sharp spike of tartness, followed by the lingering tartness of malic acid, maximize the effect of the flavors.
Isotonics with significant salt levels are a challenge. Citrate buffers along with appropriate acids can add taste modification beyond the chloride character, particularly in body and tone. Using sweetness modifiers, such as glycyrrhizinates, at levels of about 10 ppm to 20 ppm, can somewhat mask the salt effect. These derivatives of licorice extract can't be used at a very high level, as the licorice flavor will begin to appear. Flavors with deep, multifaceted profiles, such as tropicals and blends, work better to mask and balance the salt.
Compounds tending to reduce bitterness include glycine, a sweet amino acid that can be used in protein-added drinks. Levels of 0.25% to 0.50%, used in combination with malic acid, tend to yield good effects. The compound glutamine peptide, said to slow buildup of glycogen in the muscles, is intensely bitter, and can be modified with glycine. Glucono-delta-lactone, which can be used as part of the acidulant system, has some bitter reduction attributes, according to Robert Jungk, Ph.D., director of marketing, PMP Fermentation Products Inc., Itasca, IL.
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