News | October 3, 2023

Bubbies Ice Cream Delights Fans With New Ube Mochi Ice Cream Flavor

With a vibrant purple look and nutty, vanilla-like taste, Bubbies Ube Mochi Ice Cream joins the brand’s delectable flavor portfolio

PHOENIX--()--Bubbies Ice Cream, the fan favorite mochi ice cream brand known for its innovative flavors, quality ingredients and crowd-pleasing taste, announced today a delightful addition to its lineup – Ube Mochi Ice Cream! Filled with Ube ice cream and wrapped in pillowy soft purple mochi dough, this newest offering gives dessert lovers, flavor seekers, and more the chance to experience one of this year’s top food trends in a visually stunning and palate-pleasing way.

Bubbies Ube fuses its classic Japanese-inspired mochi with super-premium ice cream featuring flavor notes of Ube, a purple yam that has long been a staple in the Philippines. This combination results in a harmonious balance of textures and creamy, nutty, vanilla-like taste that deliver an authentic and culturally diverse dessert experience.

“At Bubbies, we’re always on the lookout for unique and delicious flavors to captivate taste buds,” said Katie Cline, Vice President of Marketing at Bubbies Ice Cream. “Ube is a testament to our commitment to offering mindful indulgences that satisfy and excite consumers, and we’re proud that Ube has quickly fulfilled this mission as a top-choice selection for shoppers nationwide!”

Through each innovation, Bubbies is taking its frozen novelties to new heights with twists on classic flavors and a continued promise to use only the best, real ingredients. Like all of Bubbies’ dairy-based products, Ube is only 90 calories per piece, Certified Gluten-Free, non-GMO, and made with high quality ingredients (such as no rBST dairy) to make for a better-for-you dessert option.

Bubbies Ube Mochi Ice Cream is available at all Sprouts Farmers Market stores at an SRP of $5.99-$6.99 per 6-pack box with additional retailers coming soon. To see a store locator, order directly from the brands website, and/or learn more about Bubbies, please visit For sales inquiries and questions please contact

About Bubbies Ice Cream

Bubbies Ice Cream is an iconic frozen novelty brand best known for its all natural Mochi Ice Cream innovations. From its humble beginnings in 1985 as a scoop shop on the island of Oahu serving up flavors inspired by its island home to becoming one of the fastest-growing mochi brands on the Mainland with more than 20 surprisingly unique flavors, Bubbies never fails in paving new paths to ice cream paradise. Starting with the highest quality real ingredients such as Madagascar vanilla, real fruit puree and no rBST dairy, Bubbies crafts its creamy, super-premium ice cream using the same secret family recipe since 1985. Find more information at and follow Bubbies Ice Cream via FacebookInstagram, and Pinterest.

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