Founded in 2010 by a passionate Mom and healthy foodie, Lisa Pounds, Green Plate Kitchen, Inc. (dba Green Plate Foods) markets a successful line of clean label, gluten-free and nutrient-rich cookies and snacks supporting healthy lifestyles. As part of the acquisition, Celebrate Brands, LLC is honored to announce that Lisa will serve as Chief Executive Officer, overseeing the growth of all the company’s healthy snacking brands. Celebrate Brands already manages a growing portfolio of healthy and delicious snack brands and the addition of Green Plate Foods is a tremendous value-add.
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Lisa Pounds, CEO, Celebrate Brands, LLC (Photo: Business Wire)
“I couldn’t be more excited to team up with folks sharing a common vision and mission to deliver healthy and delicious snack food products,” said Lisa Pounds. “We should enjoy significant synergies across brands and are well positioned to become a leading national player in the healthy snacking sector.”
Celebrate Snacks, LLC has also made a bold move into the gluten-free baking mix arena with the acquisition of Domata. An already well-known and popular brand, Domata Gluten Free baking mixes are distributed nation-wide into more than 1000 large grocery stores and major chains. This acquisition also expands their e-commerce reach to health food online stores and major online platforms.
Green Plate Foods and Domata products take it a step further by ensuring all of their products are made in certified gluten-free facilities and Domata’s products are also OU Kosher certified. All of their products are made with all natural and clean ingredients.
“These acquisitions not only provides us with proven brand concepts to roll into our portfolio but, even more importantly, delivers us one of the preeminent leaders in the health food sector to assist us in growing our family of brands,” said Mark Martin, Managing Partner of Celebrate Brands, LLC.
This powerhouse of healthy foods and products commands a leader that is not only familiar with the industry but has successful experience from within the industry. Celebrate Brands, LLC is privileged to have Lisa Pounds join their company as Chief Executive Officer. The addition of Lisa as CEO provides a strategic grasp on everything buzzing in health food business today. Lisa’s expertise and knowledge of how to efficaciously build a company focusing on healthy foods and snacks will help to catapult the brand into a leading role in the industry.
The January acquisition of Green Plate Kitchen enriches the ever-growing circle of good-for-you products under the ownership of food and snack manufacturing newcomer Celebrate Brands, LLC. Other recent purchases include Domata, LLC in January 2018, Popcorn Passion and DK Organics in December 2017, Avani Snacks in July 2017, Dixie Diner’s Club in February 2017 and Beefjerky.com in July 2016.
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