News | May 14, 2018

Smart Flour Foods Wins FABI Award for Gluten-Free Hoagie Rolls


Smart Flour Foods, a leading provider of ancient-grain based foodservice products, is proud to announce that it has won a 2018 Food and Beverage (FABI) Award for its gluten-free Hoagie Rolls. Given by The National Restaurant Association, the award honors the year’s most groundbreaking food and beverage products that benefit restaurant operators and consumers. Smart Flour Foods’ Hoagie Rolls will be showcased throughout the exhibit halls and available for sampling at booth #10816 at the upcoming National Restaurant Association Show, May 19-22, at McCormick Place in Chicago.

Made with clean ingredients and featuring the company’s proprietary Smart Flour® blend containing sorghum, amaranth and teff, the certified gluten-free Hoagie Rolls are also free of soy and nuts, helping restaurant owners meet the special dietary needs of their customers, and in turn resulting in more business from their friends and family. In addition, the ancient-grain ingredients give the Hoagie Rolls a delicious taste, classic texture, and enhanced nutritional profile that mainstream consumers appreciate. Perfect for hot or cold applications, toasted or not, Smart Flour Foods’ Hoagie Rolls are pre-sliced and shelf stable up to seven days at ambient temperature.

“Our ancient-grain based Smart Flour® blend has been very well received over the years, and we couldn’t be more thrilled with the latest FABI award recognition of the Hoagie Rolls,” shared Charlie Pace, president & CEO of Smart Flour Foods. “Our goal has always been to make great tasting gluten-free products that our customers enjoy eating and are worthy of getting excited about. We feel that we’ve accomplished this with our Hoagie Rolls, as they offer a healthier and allergy-friendly version of a classic sandwich bread staple without sacrificing amazing taste and texture.”

Smart Flour Foods also offers ancient-grain based hamburger buns, pizza crusts, flatbread, pancake & waffle mix, Snack Bites (pizza rolls), and dessert bars for foodservice. Ask your distributor sales rep for more details or request samples by emailing Also visit for more information.

About Smart Flour Foods

Smart Flour Foods believes that everyone should love what they eat and is passionate about creating great-tasting, better-for-you foods through the power of ancient grains. Smart Flour Foods’ pizza crusts, hamburger buns, hoagie rolls, and other foodservice products are available at restaurants nationwide, including popular chains like Spago, Mellow Mushroom, Giordano’s, Bareburger, Granite City Café, Blue Moon Pizza, The Original Pancake House, and Lifetime Fitness. In addition, Smart Flour Foods’ frozen pizzas and pizza crusts are sold at retailers across the country, including Whole Foods Market, Sprouts, Kroger, Wegmans, and Stop and Shop. For more information visit and find @smartflourfoods on Facebook, Twitter and Instagram.

Copyright Business Wire 2018