Kraft Foods (Glenview, IL) is capitalizing on the Pokemon craze with the introduction of Kraft Pokemon Macaroni & Cheese. The product features six popular characters in pasta shapes and six collectible packages with a different Pokemon character on the front.
Pokemon "trainers" will recognize six of their favorite characters, Pikachu, Squirtle, Charmander, Poliwhirl, Meowth and Jigglypuff, each on the front of their own blue box of Macaroni & Cheese. Each Pokemon package also features eight different Pokemon collector coins on the back for added trading and collecting fun. There are a total of 48 collector coins in all.
New Pokemon Macaroni & Cheese will be available in grocery stores nationwide starting in February 2000.
Edited by Scott Hegenbart